I work with content:
- creating it – by copywriting
- editing it – for print or web
- structuring it – so it’s easy to read and to find online
- developing strategies for dealing with web content day to day, week to week, year to year, to ensure that it’s always up to date and useful.
What I do is the ‘art of the invisible’. After I’ve finished, you shouldn’t notice that I’ve done anything. This is because the content – on a website or in print – should read well, convey the message you want to convey and be easy to navigate. If it’s a website, your readers should be able to do what they need to do – quickly and without fuss.
It’s often difficult to prove that what I do is worth doing – until you encounter a website or printed document that fails on one or more of the above counts. Failure like this may cost money. It can certainly cost reputation.
I can also train you so that you, too, can edit and write websites. You’ll learn how to avoid the pitfalls and take advantage of the latest research, to make your content sing.
Finally, I edit crime fiction – from copy-editing and fact-checking to developmental editing of the entire book. I prefer to do everything, working from the micro to the macro, from individual words to the plot.
Please feel free to contact me if you think I can help you with any of the above.